Meet Ziad Fawaz: Bilingual Copywriting, Transcreation and Content Strategy

I specialize in high-impact bilingual copywriting, transcreation, and content strategy across English and Arabic.I help brands, agencies, and businesses across the MENA region build distinct voices, communicate clearly, and convert audiences through tailored messaging.

Website Copywriting & UX Copy: Crafting landing pages, microcopy, and clear digital experiencesTranscreation & Localization: Adapting creative concepts, advertising campaigns, and brand messaging into authentic regional dialects such as Lebanese and Saudi Arabic, rather than using direct literal translationBrand Storytelling & Content Strategy: Developing brand guidelines, long-form content, and multi-channel campaign messagingProofreading & Line Editing: Polishing manuscripts, corporate reports, and publications for publication readiness

True Cultural Transcreation: Moving beyond word-for-word translation to create copy that resonates culturally and emotionally in both English and ArabicStrategic and Business-Minded Approach: Combining creative copywriting with marketing strategy, supported by a Master’s degree in Marketing, to drive business resultsVersatility Across Sectors: Experience across industries including corporate, legal, hospitality, technology, government, and lifestyle brands

I have more than 10 years of professional experience in copywriting, content creation, and marketing communications across the Middle East and North Africa.

Website copywriting and campaign transcreation are the most requested services.Brands frequently reach out when launching platforms or adapting international campaigns to sound natural and persuasive in regional Arabic dialects.

I serve clients remotely across the MENA region and internationally, with a strong focus on key GCC markets including the UAE, Saudi Arabia, and Qatar, as well as Lebanon.

Look for a partner who asks deeply about your target audience and business goals, not just your word count.Great copywriting is about clear positioning and emotional resonance, so prioritize someone who understands transcreation rather than literal translation.

Master both languages deeply, but focus even more on understanding human psychology and business logic.Do not just write attractive words. Learn how copy fits into sales funnels, user experiences, and brand building.

Yes. Clients who contact Ziad Fawaz through Bdalil can receive either:A free 30-minute copy auditA 10% discount on their first comprehensive copywriting or transcreation project